November 16, 2011

Lesson 29: Page 02

What is the annual report? They are often corporate ‘works of art’ with no clear plot or story line  There is no problem if its not read cover to cover since…

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November 16, 2011

Lesson 29: Page 03

Remember the rule (suggestion) to build your photo one light at a time. Here is an example.

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November 16, 2011

Lesson 29: Page 04

What you may be asked to photograph in an annual report is as varied as any other assignment you may get. From portraits to architecture to manufacturing to industrial sites,…

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November 16, 2011

Lesson 29: Page 05

Here is another image where the operator are relatively close in size relationship. This photo was shot for a high tech companies AR, and was fun and colorful. First, it…

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November 16, 2011

Lesson 29: Page 06

I have mentioned before that when I am asked to visit a facility, I don’t know what I will be shooting and this image is another example of that. We…

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November 16, 2011

Lesson 29: Page 07

There are many other visual approaches. Here the CEO wished to be photographed with their flat screen products in the studio and this look almost like a portrait shot.

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November 16, 2011

Lesson 29: Page 08

Another visual  approach I call the ‘big shot’ and here are some examples. This approach usually indicates a big scene with little people to add scale to the shot. Here…

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November 16, 2011

Lesson 29: Page 09

This image is an example of Lighting for Effect and is also composed with the big scene/little people approach. It was taken in a paper mill in Georgia, within the…

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November 16, 2011

Lesson 29: Page 10

This example illustrates that the star of the photo was the casting, not the operator as I used the large part and small person to show a size relationship.

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November 16, 2011

Lesson 29: Page 11

The next visual approach for composition is framing the subject. This image was taken for a company in Wisconsin. They, like most publicly owned companies, produce an annual report.

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November 16, 2011

Lesson 29: Page 12

Here we have another type of framing. As in all images taken, you observe what is happening and then seek to create drama in your angle as well. This is…

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November 16, 2011

Lesson 29: Page 13

One of my favorite visual approaches is a very strong compositional element: Forced Perspective. This approach uses something strong in the foreground to pull the eye into the scene. Outside…

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November 16, 2011

Lesson 29: Page 14

Here is a great example of the forced perspective approach to composition. This room is underground and under a large machine which you can see above. The first test exposure…

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November 16, 2011

Lesson 29: Page 15

Here is a perfect reason for the wide angle lens and another example of a large foreground leading to the subject.

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November 16, 2011

Lesson 29: Page 16

I call this compositional approach ‘shooting through’. Here you are looking through something the encapsulates the composition. It is similar to framing in some ways, but really is looking through…

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November 16, 2011

Lesson 29: Page 17

I call this ‘hide-a-light’ and love to do this. This is a furnace that was being installed and the client wanted to show this. So how could I be creative?…

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November 16, 2011

Lesson 29: Page 18

Self Assignment Okay, getting into an industrial or corporate facility may be tough. However, what I want you to consider is twofold: first, consider contacting a company and tell them…

Read More
November 16, 2011

Lesson 29: Page 02

What is the annual report? They are often corporate ‘works of art’ with no clear plot or story line  There is no problem if its not read cover to cover since…

Read More
November 16, 2011

Lesson 29: Page 03

Remember the rule (suggestion) to build your photo one light at a time. Here is an example.

Read More
November 16, 2011

Lesson 29: Page 04

What you may be asked to photograph in an annual report is as varied as any other assignment you may get. From portraits to architecture to manufacturing to industrial sites,…

Read More
November 16, 2011

Lesson 29: Page 05

Here is another image where the operator are relatively close in size relationship. This photo was shot for a high tech companies AR, and was fun and colorful. First, it…

Read More
November 16, 2011

Lesson 29: Page 06

I have mentioned before that when I am asked to visit a facility, I don’t know what I will be shooting and this image is another example of that. We…

Read More
November 16, 2011

Lesson 29: Page 07

There are many other visual approaches. Here the CEO wished to be photographed with their flat screen products in the studio and this look almost like a portrait shot.

Read More
November 16, 2011

Lesson 29: Page 08

Another visual  approach I call the ‘big shot’ and here are some examples. This approach usually indicates a big scene with little people to add scale to the shot. Here…

Read More
November 16, 2011

Lesson 29: Page 09

This image is an example of Lighting for Effect and is also composed with the big scene/little people approach. It was taken in a paper mill in Georgia, within the…

Read More
November 16, 2011

Lesson 29: Page 10

This example illustrates that the star of the photo was the casting, not the operator as I used the large part and small person to show a size relationship.

Read More
November 16, 2011

Lesson 29: Page 11

The next visual approach for composition is framing the subject. This image was taken for a company in Wisconsin. They, like most publicly owned companies, produce an annual report.

Read More
November 16, 2011

Lesson 29: Page 12

Here we have another type of framing. As in all images taken, you observe what is happening and then seek to create drama in your angle as well. This is…

Read More
November 16, 2011

Lesson 29: Page 13

One of my favorite visual approaches is a very strong compositional element: Forced Perspective. This approach uses something strong in the foreground to pull the eye into the scene. Outside…

Read More
November 16, 2011

Lesson 29: Page 14

Here is a great example of the forced perspective approach to composition. This room is underground and under a large machine which you can see above. The first test exposure…

Read More
November 16, 2011

Lesson 29: Page 15

Here is a perfect reason for the wide angle lens and another example of a large foreground leading to the subject.

Read More
November 16, 2011

Lesson 29: Page 16

I call this compositional approach ‘shooting through’. Here you are looking through something the encapsulates the composition. It is similar to framing in some ways, but really is looking through…

Read More
November 16, 2011

Lesson 29: Page 17

I call this ‘hide-a-light’ and love to do this. This is a furnace that was being installed and the client wanted to show this. So how could I be creative?…

Read More
November 16, 2011

Lesson 29: Page 18

Self Assignment Okay, getting into an industrial or corporate facility may be tough. However, what I want you to consider is twofold: first, consider contacting a company and tell them…

Read More