LIGHT FALLOFF
In this image from a door manufacturing company, I again chose to not use the ambient light because they were sodium vapor way up in the ceiling. Sodium vapor lights are very orange when exposed on daylight film/capture and usually are so high up they create a very contrasty light. This shot was lit with 3 strobes. The first thing I did was roll all those doors into place in the background and the reason is it eliminated the need to put lights way back there (remember: no black holes or black backgrounds) and
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