The Building

In the case of this ad for a trade group, we scouted the building in advance by a few hours and then waited for the great light. As the sun was about set I began to test. I also added a .20 magenta filter to get that ‘purply’ color cast to the scene that comes with dusk light sometimes. No other light was used on the building. This image was shot with the 4×5 so I could correct for the angles. It could however, easily be done digitally and corrected in PS.The content you are trying to access is only available to members. Sorry.

Author